البلاغة والاتصال/ أ.د. فطومة بن مكي
Updated: January 19, 2025
Summary
The video introduces a course on rhetoric and communication for first-year master's students, emphasizing the contemporary approach to communication studies. It delves into the historical significance of rhetoric as an art of persuasion and organization of words, known as the art of eloquence. The course aims to define rhetoric, enhance communication skills, explore modern rhetoric, and foster creativity in various communication domains. It discusses linguistic derivation, effective conveying of meaning, and the connection between speech and the rhetorical message. Overall, the course focuses on understanding the impact of rhetoric on communication and developing essential communication strategies.
Introduction to the Course
Introducing the course on rhetoric and communication, aimed at first-year master's students. Discussing the contemporary approach to communication studies focusing on rhetoric, literature, poetry, and art.
Historical Background of Rhetoric
Exploring the history of rhetoric as an art of persuasion, impact, and organization of words, known as the art of eloquence. Discussing the significance of rhetoric in communication and academic knowledge acquired during undergraduate studies.
Course Objectives
Detailing the objectives of the course, including defining rhetoric, understanding basic concepts, modern rhetoric, communication strategies, and enhancing communication skills.
Theoretical Concepts of Rhetoric
Exploring the concept of rhetoric, developing a sense of understanding texts and their meanings, and fostering creativity in various communication domains.
Language and Speech in Rhetoric
Discussing linguistic derivation, the essence of eloquent speech, conveying meaning effectively, and the connection between speech and the rhetorical message.
FAQ
Q: What is rhetoric?
A: Rhetoric is the art of persuasion through effective communication, involving the organization and impact of words to convey a message.
Q: Why is rhetoric significant in communication studies?
A: Rhetoric is significant in communication studies as it enhances communication skills, fosters creativity, and helps in understanding and interpreting texts and their meanings.
Q: What are the objectives of the course on rhetoric and communication?
A: The objectives include defining rhetoric, understanding basic concepts, exploring modern rhetoric, discussing communication strategies, and enhancing communication skills across various domains.
Q: How does rhetoric relate to the history of communication?
A: Rhetoric has a historical significance as the art of eloquence and persuasion that has evolved to shape communication strategies and the understanding of linguistic derivation.
Q: What is the essence of eloquent speech in the context of rhetoric?
A: The essence of eloquent speech lies in conveying meaning effectively, establishing connections between speech and the rhetorical message, and engaging the audience.
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